Revlon Strategic Plan Essay Sample free essay sample

I. BACKGROUND OF THE STUDY Revlon Inc. is a universe leader in cosmetics. It was formed in 1932 by brothers Charles and Joseph Revson and Charles Lachmann with a $ 300 investing. During Revson’s clip. a close monopoly on beauty parlour gross revenues was developed brought about by door-to-door gross revenues of nail gloss. He expanded into the lipstick market with the slogan â€Å"Matching Lips and Fingertips† . Thus. after six old ages the little nail Enamel Company transformed into one of the most recognizable trade names and companies in the universe. After the decease of Charles Revson. Michel Bergerac took over and built up the pharmaceutical side of the concern. As a consequence of this. Revlon lose its land in cosmetics. Thereafter. Ronald Perelman. president and CEO of MacAndrews and Forbes. made five offers to buy Revlon. took over the company for $ 1. 8 Billion and placed it back to its roots as a maker and marketer of cosmetics and aromas. We will write a custom essay sample on Revlon Strategic Plan Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page As of now. Revlon is in hazard and is trying to cut down disbursals but continued to fight with their debt making about $ 2. 3 Billion. II. STATEMENT OF THE PROBLEMThe research workers aim to find the undermentioned jobs faced by Revlon: 1. What industry does Revlon belong to?2. What must be done to better the Research and Development Division of Revlon? 3. How to better the fiscal status. specifically the debts. of the company? 4. Which market section must Revlon mark in the Philippines? 5. What are the applicable and effectual selling schemes for the Filipino market? III. OBJECTIVE ( S ) This survey aims to turn to the aforesaid jobs by supplying information about menaces. chances. failings and strengths of Revlon and doing usage of this information to accomplish the followers: 1. Identify the industry where Revlon belongs to establish on the demands of the consumers. 2. Better the Research and Development of the Company within the following two ( 2 ) old ages. 3. Better the Debts of the Company within the following five ( 5 ) old ages. 4. Strengthen Revlon’s Brand Recognition in the Philippines within the following five ( 5 ) old ages. IV. INDUSTRY ANALYSIS A. Analysis OF THE MACRO-ENVIRONMENT1. Demographic/Social/Cultural EnvironmentThe beauty and personal attention industry is impacted by major alterations in the demographic composing of the Philippines every bit good as the societal consciousness of most of its people. Women. more than of all time. experience the demand to be camera-ready at all times. thanks chiefly to cellphone cameras. Social media like Facebook. Twitter. Multiply. among eternal list of others. besides is feeding a subculture of â€Å"getting ready. † where dressing and training before a large event can sometimes dominate the event itself. â€Å"You have to be in a demographic where adult females care about make-up and attention about their expressions and attention about the whole bundle. † says Allison Conrad. president of Blushington. In the oncoming of the new millenary where adult females outnumbered work forces in footings of population and adult females started to take their topographic points in the concern universe. cosmetics and personal attention merchandises became more of a necessity. In the 2012 Philippine Demographic Profile conducted in the Philippines. ages 15-64 comprise the 61. 1 % of the entire population of the Philippines ( male 31. 103. 967/female 31. 097. 203 ) . There is a possible big market for beauty and personal attention merchandises in the Philippines as more and more adult females on this age scope are considered career adult females in which cosmetics is a necessity. 2. Political/Legal/Governmental Environment Filipino Government regulates operations of any concern entity in the state. It is besides one of the states around the Earth to enforce high revenue enhancement rates. Therefore. any entity wishing to import or export any goods must acquire clearance from Bureau of Customs ( BOC ) . Revlon. being an American establishment is capable to the regulations and ordinances of the BOC and besides to the Bureau of Internal Revenue for income that could be derived by the house in the state. Before Revlon merchandises could be imported to the Filipino industry. 7 % import responsibilities must be paid so that Revlon could get down operations and a farther 12 % gross revenues revenue enhancement rate shall be imposed to their gross revenues. 3. Economic Environment The handiness of economic system trade names in the market significantly strengthened the strong growing in colour cosmetics amid the tighter economic conditions in the Philippines. In 2009. an increasing figure of middle-income consumers shifted to more low-cost trade names in order to get by with the economic lag in the state. However. the increased prominence of lower-priced merchandises may take to a not-so favourable market for high priced beauty merchandises as Revlon. B. COMPETITIVE ANALYSIS INTENSITY OF COMPETITIVE RIVALRY| High | Low| Intensity of Competitive Rivalry|No. of competitors| | | High|Industry Growth rate| | | Low|Product Differentiation| | | High|Switch overing Cost| | | High|Exit Barrier| | | High|Strategic Stakes| | | Low| Using the above tabular array as a usher. the research workers found out that the strength of competition among bing rivals of Revlon in the Philippines is high sing both international and local companies offering beauty and personal attention merchandises. The presence of strong international and local beauty companies in the Filipino market led to a high strength of competition. International rivals like Avon and Estee Lauder are major participants in the Filipino market ; local companies such as Belo. Ever Bilena and Careline are besides deriving a just portion of the market. THREAT OF NEW ENTRANTS | High | Low| Threat of New Entrants|Product Differentiation | | | Low|Capital Requirements| | | Low|Switch overing Costs| | | High|Incumbent controls of distribution channels| | | High|Incumbents proprietary knowledge| | | Low|Incumbent entree to raw materials| | | Low|Incumbent entree to authorities subsidies | | | High| There is a low menace of new entrants for the beauty and personal attention industry because of the high barrier of entry such as the capital demand in this industry. Furthermore. people now are more wellness witting as of all time. they are sceptics on the rise of new decorative merchandises. As such. new participants seeking to perforate the market are holding a difficult clip lasting in the market unless the consumers perceived the value and safeties of the merchandises as attested by experts. Menace OF SUBSTITUTE PRODUCTS| High| Low| Threat of replacement products|The distinction of replacement products| | | High|Rate of betterment in price-performances Relationship of replacement product| | | High | There is a high menace of merchandise replacement in the beauty and personal attention industry as grounds by the great figure of major participants in the market. These participants offer comparatively the same merchandises that it is really easy for the consumers to exchange from one merchandise to another. Bargaining Power OF Buyers | High| Low| Bargaining power of buyers|Concentration of purchasers relative to suppliers| | | Low| Switching costs| | | High|Product distinction of suppliers| | | High|Menace of backward integrating by buyers| | | Low|Extent of buyers’ profits| | | High|Importance of the supplier’s input to quality of buyers’ concluding product| | | High| The bargaining power of purchasers is high due to the presence of a batch of viing participants in the market. Competing beauty companies runing in the Philippines has a low differentiated merchandises therefore exchanging costs are reallylow. With this state of affairs. purchasers have a high bargaining power as viing companies seek ways to entice consumers to sponsor their merchandises. BARGAINING POWER OF SUPPLIERS| High| Low| Bargaining power of suppliers|Concentration relation to purchaser industry| | | Low|Handiness of replacement products| | | Low|Importance of client to the supplier| | | Low|Differentiation of the providers merchandises and services| | | High| Threat of forward integrating by supplier| | | Low|Switch overing cost of the buyer| | | High| The bargaining power of providers in the market is low due to the presence of the viing participants in the market. Suppliers could non afford to increase monetary values as they please because they have to take into consideration the monetary value competence of their merchandises. or the handiness of merchandise replacements in the market as compared to other merchandises of rivals. V. ENVIRONMENTAL ANALYSISTOWS ANALYSIS* Menaces* Tighter economic system in the Philippines* Local beauty and personal attention merchandises with much lower monetary values * Consumer concern about merchandise safety* Strong competition in the industry* Opportunities* Large figure of adult females population in the Philippines as possible clients * Human perceptual experience of the necessity of being presentable and made up. therefore doing beauty and wellness attention merchandises a demand * People’s blare for quality merchandise * Failings* Inadequate and non-aggressive selling scheme of Revlon that made it less popular among in-between category and lower category section of the society * Huge sum of long term debts* Lack of fiscal resources* Not-so effectual Research and Development division* Higher monetary values of merchandises as compared to rivals* Minimum diversified merchandises as compared to rivals* Slow merchandise invention* Strength* Strong trade name acknowledgment* Quality of merchandises* Human perceptual experience of comparing quality with high monetary values VI. GENERIC STRATEGIESFocusMore than 13 million or about 30 % of the entire population of the Philippines belong to the adult females with the age scope of 15-64 old ages. These are the old ages where adult females take more witting attempt to heighten their beauty while still caring for their tegument. Among this possible market. it is still to be divided as harmonizing to their positions. Age Range| Status| 15-20| Teenagers|20-30| Young Professionals|30-60| Career Women ( married or non ) |60-64| Retiring age| While all of these adult females use beauty and personal attention merchandises. non all are willing and capable to buy beauty merchandises with higher monetary values if it can be bought in a much lower monetary value. Adolescents. for illustrations. don’t have yet the agencies to sponsor Revlon merchandises. Meanwhile. adult females from retiring age may non be as beauty witting as when they were younger. therefore. they lessen their purchase of beauty and personal attention merchandises. It is logical for Revlon to concentrate their market to the immature professionals and the calling adult females who are at the prime of their age and calling. These types of adult females are at the point of their lives where society dictates them to be presentable ; their turning consciousness of heightening their beauty without prejudicing the personal attention demands of their tegument ; and they have the agencies to buy. VII. ALTERNATIVE COURSES OF ACTION Financial Ratio AnalysisLIQUIDITY RATIO| 2006| 2007| Analysis|Current Ratio| 1. 293743| 1. 36507| Current ratio indicates that for every $ 1 of current liabilities there is 1. 29 of current assets on 2006 and 1. 36 on 2007. This means that the company is pull offing its short term duties rather good. | Quick Ratio| 0. 799311| 0. 913453| This ratio indicates the extent to which it can run into its short term duties without trusting on the gross revenues of its stock list. This ratio is below 1 which refers to the fact that the company relies rather a batch on its stock list to run into its short term duty. | Working Capital ratio| 0. 118897| 0. 153267| | Entire Asset Turnover| 1. 31474| 1. 501318| This ratio measures the ability of a company to utilize its assets expeditiously generate gross revenues. This means that the company expeditiously using their assets. | Inventory Turnover| 6. 380251| 7. 763203| This ratio states the figure of times company’s stock list is sold and replaced over a period. The lower the ratio ( as compared to the industry norm which is 11. 54 ) the better it is for the company. | Ave. no. of yearss to sell| 57. 20778| 47. 01668| This means that the company is taking 58 yearss on 2006 and 47 yearss in 2007 to sell off its stock list. | AR Turnover| 5. 300816| 6. 767822| This indicates how many times the company collected its receivables. | Ave. Collection Period| 68. 85732| 53. 93168| This means that the company is taking 69 yearss on 2006 and 54 yearss in 2007 to roll up its histories receivable. | Current plus turnover| 2. 820741| 2. 85332| | PROFITABILITY RATIOS| | | |Gross net income Margin| 0. 593671| 0. 630093| There is a border of 63. 01 % for the company to cover its operating disbursals and still give a net income. | Operating Net income Margin| 1. 04004| 0. 913393| This means that the company is passing more than they sold. | Net Net income Margin| -0. 1935| -0. 01178| This value indicates a negative sum of net net income for every $ 1 of net gross revenues. This means that the company is incurring a net loss. | ROA| -0. 26966| -0. 0181| For every $ 1 of assets the company yields a net income of $ -0. 26966 on 2006 and $ -0. 0181 on 2007. | ROE| 0. 204342| 0. 023804| For every $ 1 of assets. $ . 2043 is contributed by the proprietors in 2006 and it decreases tp $ 0. 0238 in 2007. | LEVERAGE RATIOS| | | | Debt Ratio| 2. 319669| 2. 206567| This means that the company is really insolvent since they have a greater liability than plus. | Time involvement earned ratio| ( 0. 35 ) | 0. 87| A metric used to mensurate a company’s ability to run into its debt duties. This means that the company is holding a difficult clip in the payment of the involvement of the debt of the company. | times fixed charges earned| -0. 33419| 0. 860465| This step of a company’s ability to pay its fixed disbursals. This means that the company is non able to cover its fixed disbursals of the company. | With the predominating fiscal status of the company. the research workers would wish to suggest the undermentioned alternate classs of action: Selling1. Revlon should be more aggressive in publicizing their merchandises here in the Philippines thru commercials. hoardings. and on-line advertizements wherein named actors/actresses are to be used as theoretical accounts. 2. It should patronize events ( e. g. Fashion events ) . make-up workshops. 3. Revlon should besides increase its distribution channels in the Philippines to do the merchandises offered by the house known by the populace. 4. It should besides make its ain motto to do known to the populace the value it offers through a one-liner statement of who Revlon truly is. Research and Development 1. Revlon should increase its capital investings for Research and Development because this functional country plays a critical function in the success or failure of a merchandise invention that every house needs in order to cover with the stiff competition in the market. 2. It should besides engage immature research workers to instill fresh thoughts in the merchandise development. Finance1. To somehow better the fiscal status of the company. peculiarly the debts of the house. alternatively of widening or increasing the debt of the company by increasing loans. Revlon should choose to publish more stocks.VIII. CONCLUSION/RECOMMENDATION DecisionThrough the instance analysis made by the research workers in consideration with the given information and some information taken independently. the research workers conclude that Revlon should belong to the beauty and personal attention industry instead than the cosmetics industry. The research workers believe that in taking a suited industry. the demand of the consumers must be taken into consideration. The consumers needed something beyond cosmetics ; they needed beauty and personal attention. Besides. the research workers conclude after the analysis that Revlon’s focused market section in the Filipino market must be the professionals. both the immature and in their ulterior old ages. This group of adult females has the demand of beauty and personal attention as they present themselves at work. You are what you wear as the expression goes. Womans who take attention of themselves have the added assurance to confront their occupation and their co-workers. Besides. they are the best market as they have the agencies to sponsor Revlon’s merchandise monetary values. Finally. the research workers conclude that. after thorough analysis. the Research and Development Division of Revlon is non so effectual. as evidenced by the floating-point operation of its merchandise line Vital Radiance. The research workers agreed that Revlon is passing lesser than necessary to its R A ; D Division with $ 24. 4 million in 2006 as compared to the $ 100+ million it spends on advertisement. It is true that advertisement is really of import but R A ; D to measure the market before launching is besides every bit of import. Revlon must non besides rest on its awards as one of the taking decorative trade names. It must ever be aggressive to rule the market. Therefore. necessary selling schemes must be implemented to win the larger portion of the Filipino market. RecommendationThe research workers recommend a Vertical Integration scheme specifically the Forward Integration. Revlon already has its name recognized internationally but is really uncommon to the major part of the Filipino market. This is because the monetary value of their merchandise limits their market to the upper category work forces of the Philippine society more than the in-between category or the lower category. Forward integrating or the acquisition of distributers can supply advantages for the operation of Revlon like leting Revlon to restrict its exposure to gross revenues and concentrate its resources on efficient fabricating techniques ; it besides becomes the duty of the distributers to happen retail mercantile establishments for merchandises. The maker can broaden its retail exposure through distribution without holding to pass more money or affect more company resources in gross revenues ; Revlon besides can turn the duty of covering with international trade Torahs. transporting through imposts and managing the Torahs and civilizations of foreign states over to the distributers ; and Revlon can turn over the duty of administrating client service responsibilities to its distributers and cut down the manufacturer’s demand to put in a client service section. therefore. reduces the administrative duties of the maker and lowers runing costs. Revlon is in a tight fiscal status. This is the best clip to do optimal usage of its available resources. Filipino market is a possible big market for beauty and personal attention merchandises as more and more adult females give better intervention to their egos. The mission of Charles Revson as he pioneered Revlon is a great cause. It is clip that this mission be more made known and be expanded to a bigger market doing more and more adult females be motivated. pushed and enticed to construct an thought of who they truly are and express their fabulous muliebrity.

What Is High School Honors Societies and Classes

What Is High School Honors Societies and Classes SAT / ACT Prep Online Guides and Tips High school honors can mean a lot of different things. Sometimes it refers to honors courses in your school. Other times it refers to specific honors societies that you can join, like the National Honor Society. Most high schools offer classes at three different levels: standard, honors, and AP. Standard will set you up with the basics, and AP is clearly connected to the AP exam – but what exactly does it mean when a class is honors level? And are honors classes connected to the various academic honors societies? If you are having trouble figuring out which is the right fit for you, or deciding which one would do more for your college application, or trying to make sense of the many honors organizations out there, read on for our explanation. What's the Difference Between Standard, Honors, and AP Classes? Before getting a sense of whether honors is right for you, it's a good idea to understand the differences between the levels of classes offered in high school. Of coursethe details vary by school. Some schools don’t even have honors classes, or only have honors classes in the subjects where they do not have AP classes. But here is the typical set up. (Please note that since IB diploma classes are very similar to AP classes in terms of level, for the sake of simplicity we are just going to talk about AP here). Before you dive off the highest board, make sure you can swim. Standard (or college prep) classes give you a solid foundation in a particular subject. In other words,you will learn the basics of what you need to know to continue studying that subject in high school and eventually, college. Honors classes move faster, and are harder, more in-depth, and have more complex assignments than standard classes. That means that you will learn a broader, more contextualized, more richly detailed version of the subject, and be much more ready to study it at a college level. Doing well in an honors class may improve your GPA more than a regular class, especially when your school calculates your weighted GPA. (Confused by what we mean? Let us explainthe differences between a weighted and unweighted GPA.) AP classes are meant to prepare students to take the AP exam for that subject.Theyare also harder and more rigorous than the standard level, but their focus may be slightly different in order to accommodate everything that is on the AP test. Onebig difference between honors and AP classes is the question of prerequisites. Honors classes may or may not have a prerequisite for getting in – ask your school counselor for the details. In contrast, anystudent is by policy supposed to be allowed to take any AP class if that's what he or she wants. To get the full scoop on the differences between honors and AP classes in your school, talk to a teacher in the Department you’re interested in, or your school counselor for a broader overview. Should I Take Honors or AP? If you know that you are ready for a challenge, and want to pursue a higher level of a particular class, how do you decide between honors and AP? Knowing where you're going doesn't always help with how to get there. Take the AP classif you are trying to optimize your college applications.AP is a better bet here, especially if you are planning to take the AP test, because this is a nationwide criteria that colleges can use to judge your skills and abilities against of those of applicants across the whole country. Also doing well on the AP test can earn you college credit, or at least place you out of intro classes when you get to college. Take the honors class if you are interested in a subject and your school does not have an AP version of it. It’s better to take honors than standard level and demonstrate that you are willing to challenge yourself. You should alsotake the honors class if it is taught by anamazingteacher who doesn't also teach AP. You can never overemphasizes the huge - really, lifelong! - rewards of learningfrom a fantastic teacher. Should I Join a High School Honors Society? Join us: it's all for one and one for all! For those who are passionate about or excel in specific subjects in school, honors can comefrom societies set up specifically to recognize these kinds of achievements. If the organization creates opportunities for you to do meaningful extracurricular projects or activities, then it is definitely worthwhile. Remember, unless you can describe a significant project than you did because of the society, simply being a member of one does not make a particularly impressive edition to your college application. But you have to be careful! There are also organizations that mimic legitimate honor societies in order to make money from naivestudents.For example, bewarefor-profit and non-chapter-based organizations like the National Society of High School Scholars which purposefully uses a confusing name that is very close to a legitimate organization, the National HonorsSociety. How can you tell the real honors organizations from predatory ones?Legitimate honor societies only work through chapters established in each high school. Any organization that requires you to send in dues or to apply not through your school is most likely a scam or a for-profit company. What Legitimate Honors Societies Are There? Here are the most well-known organizations around the country, grouped by subject. General Achievement Societies TheNational Honors Societyis anorganization established to recognize those outstanding high school students who have demonstrated excellence in the areas of scholarship, leadership, service, and character. Membership is based on the four pillars of National Honor Society: character, scholarship, leadership, and service. The Cum Laude Society is dedicated to honoring scholastic achievement in secondary schools. The founders of the society modeled Cum Laude after Phi Beta Kappa. The California Scholarship Federation is a state-wide organization to honor outstanding high school students in California. Subject-Specific Societies The Sociedad Honoraria Hispnica (SHH) is an honor society for high school students enrolled in Spanish and/or Portuguese, sponsored by the American Association of Teachers of Spanish and Portuguese (AATSP).The mission of the Sociedad Honoraria Hispnica is to recognize high school achievement in Spanish and Portuguese and to promote interest in Hispanic and Luso-Brazilian studies. The Socià ©tà © Honoraire de Franà §ais is an honor society for high school students taking French, sponsored by the American Association of Teachers of French (AATF), the largest national association of French teachers in the world.This society provides an opportunity to recognize outstanding scholarship in the study of French language. Delta Epsilon Phi (ΔΕÎ ¦) National Honor Society for High School Students of German recognizes the outstanding academic achievement of learners of German. The Tri-M Music Honor Society is the international music honor society for middle/junior high and high school students. It is designed to recognize students for their academic and musical achievements, reward them for their accomplishments and service activities, and to inspire other students to excel at music and leadership. Mu Alpha Thetais dedicated to inspiring keen interest in mathematics, developing strong scholarship in the subject, and promoting the enjoyment of mathematics in high school and two-year college students. Rho Kappa Social Studies Honor Society is the only national organization for high school juniors and seniors that recognizes excellence in the field of Social Studies. Rho Kappa provides national recognition and opportunities for exploration in the social studies. The National Art Honor Society (NAHS) is designed specifically to inspire and recognize high school students who have shown an outstanding ability and interest in art. What’s Next? If you are interested in joining any of these honors societies, talk to you school counselor or a teacher about establishing a chapter at your school. If you want help deciding between AP and IB classes, let us help you with our guide. Want to see each subjectbroken down by year and level? We can explain which high school English, math, science, history, foreign language, and electives you should take and when: high school English classes high school Math classes high school Science classes high school Social Studies/History classes high school electives Ready to set up a challenging curriculum? Check out our discussion of just what makes a course load rigorous. Want to improve your SAT score by 160 points or your ACT score by 4 points?We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Describe and Compare the Role of Local and State Government in Urban Essay

Describe and Compare the Role of Local and State Government in Urban and Regional Planning in Western Australia - Essay Example These two factors are considered to be a fundamental basis of planning (Blackhall, 2005). It is in this regard that the local as well as the state government of any particular nation plays a considerable role in making effective plans. In relation to planning system, the primary purposes of the government, in both local as well as state levels, are to generate sustainable communities, encourage sustainable development and enhance the performance of the local authorities in determining any sort of planning applications (Poister, 2005). In this discussion, an overview of the planning system which prevails in Western Australia will be taken into concern. Moreover, a detailed description about how the planning system operates at the local and state level in Western Australia will be discussed henceforth. Various aspects which include the planning legislations, plans and the administrative frameworks prevailing in Western Australia in relation to planning system will also be considered. B esides, an evaluation about the purpose of planning in Western Australia will be portrayed in the below discussion. Operations of the Planning System in Western Australia The planning system currently prevailing in Western Australia has served the state successfully for more than 50 years. The planning system existing in the region of Western Australia is primarily based upon an exceptional combination of steady institutional based arrangements, which enjoys bipartisan support by a certain extent. The system is structurally governed by simple as well as strong legislation along with a centralized legitimate authority titled as The Department of Planning (DoP). DoP was formed in the year 2009 in Western Australia which plays an imperative role in enhancing the living standard of the inhabitants belonging to the state. It broadly aims to support as well as to organize the planning and advancement of regional land-use within Western Australia (Government of Western Australia, 2011). It has been apparent from the fact that most of the people as well as the different government agencies pay utmost attention towards the planning system for the purpose of growing their respective townships in a sustainable manner (Oladipo, 2008). It is worth mentioning in this regard that the chief components of the planning system in Western Australia are based on the ideas of strategic planning and statutory planning. The aspect of strategic planning emphasizes upon long-term regional planning throughout the region of Western Australia. It incorporates a broad assortment of various social, financial, infrastructural and environmental issues by a considerable extent. In the similar context, the idea of statutory planning stresses upon the fact of effectively managing the procedure of land-use, urban development and land supply across the region of Western Australia (State of Western Australia, 2007). The different priority areas that the planning system in Western Australia focuses upon include empowering the institutional arrangements as well as the governance, developing an inclusive regional framework and simplifying various planning approvals. The other concerning areas include paying greater attention to the major planning projects as well as effectual planning instruments and establishing an incorporated infrastructure for developing the

My Working Experience in Business Essay Example | Topics and Well Written Essays - 1500 words

My Working Experience in Business - Essay Example I also provided ideas about advertising and furniture design. Running a business became art by itself for me. I felt more interested in learning to run a business that makes good money promoting art, than doing artistic work alone. While the work experience developed my interest in business, I believe that the Business and Economics program offered by the University of California would provide me the essential knowledge needed to pursue a business career to the next level. As a person who grew up as an aspirant of art, innovation and communication skills will be the two most significant personal attributes that I will bring to the University of California. I believe that my work experience as a sale representative where I was involved in renovating the product lines and the showroom, has demonstrated my ability to introduce and implement new ideas. On the other hand, my experience as an officer of the International Business Club at the Mountain Sac College also enabled me to develop the communication skill needed for a successful career in the business world. When I first started working for the furniture store as a trainee, I was in fact among a group of young people who were hired to bring new ideas to an aging business. At that time, my boss just inherited the store from his uncle. He was trying to revive the fortune of a furniture store whose products were big, well-crafted, durable, but not attractive to new and young customers. To better understand the need for young customers, my boss decided to hire a group of young people, including myself, to give him a new direction of improving his business. Since I did not have any sales or office experience, I was hired as an apprentice. My boss not only wanted me to learn about crafting skill but also made good use of my artistic background to help him refresh our furniture design philosophy.  Ã‚  

Stem Cell Harvesting Awareness Essay Example for Free

Stem Cell Harvesting Awareness Essay A structured questionnaire was administrated to 360 youths and young adults across Malaysia. The questionnaires were given to the Malaysian youths from different age groups, gender and religion. Evaluation from a number of literatures is used and conclusions are drawn based on qualitative analysis of the secondary research data. Findings – The results of this research proves that the gender, race and family income has no direct relationship on stem cell harvesting awareness. It is surprisingly not a new term to the respondents. They are hardly gain deeper information regarding stem cell harvesting and its issue from newspaper as well as television. Although the respondents think that stem cell research is ethical, they are hardly to support scientists to harvest stem cell, however, they learnt the importance of storing stem cell and willing to pay for cryopreservation service for stem cell banking. Practical implications – The results of the study lend support to the future of medical science in developing stem cells harvesting technology in Malaysia. Young couples going to form a household who age between 22-35 years old are the potential influence to the society to increase the awareness of this advance technology. Keywords – Stem cell, Social Cognitive Theory, and Media Dependency Theory Paper type – Research paper About the author: Lim Yoke Theng is currently in her final year pursuing her Bachelor in Mass Communication (Hons) with INTI International University, Malaysia. The author can be reach by email ([emailprotected] com) Research on Stem cell awareness among Malaysians . 1 Introduction Stem cell research is relatively new in Malaysia (Ministry of Health Malaysia, 2008). Stem cells are cells capable of developing into other types of cells and tissues. According to former research, stem cell have been viewed and can be harvested within the context of the embryo because it is within these early stages that we see the dramatic transitions of stem cells forming a range of tissues and organ systems. Later on, it can be found in adult physical body and called as adult stem cell. It now seems that probably all tissues contain adult stem cells, however, in insignificant numbers. Scientists reflect that the cells remain dormant until activated by disease or injury to that tissue. Stem cell research can potentially assist in treating a range of medical problems (Experiment Resources, 2008). It could lead humanity closer to better treatment and possibly cure a number of diseases: * Parkinson’s Disease * Alzheimer’s Disease * Heart Diseases, Stroke and Diabetes (Type 1) * Birth Defects * Spinal Cord Injuries Replace or Repair Damaged Organs * Reduced Risk of Transplantation (You could possibly get a copy of your own heart in a heart-transplantation in the future) * Stem cells may play a major role in cancer Besides, this research may also be able to explain how stem cells can be harvested and where can we found the stem cells on human body, the method and means of harvesting. To make the picture clearer to the public, functions of stem cells need to be strengthened and emphasized in medical field instead of stem cell harvesting and storage service. If stem cell is indeed the appealing alternative to those patients who struggle to live or to die, it may increase the level of awareness among Malaysia society and affect the achievement of Malaysia Medical Science Field. Patients who suffer from Alzheimers, stem cell transplantation is an option for them to recover from that disease, it has no cure but a drug called ARICEPT has been used by millions of people to help their symptoms (New York Methodist Hospital, 2010).

Around The World In Eighty Days: Summary :: essays research papers

Around the World In Eighty Days: Summary The title of the novel, Around the World in Eighty Days, is pretty much self explanatory. An Englishman, Phileas Fogg, places a wager that he can circumnavigate the world in 80 days. The events that occur throughout the novel describe his journey around the world.   Ã‚  Ã‚  Ã‚  Ã‚  Phileas Fogg, the protagonist, was a lonesome person who lived with his paid servant. Mr.Fogg was thought to be rich although no one knew where his riches came from.   Ã‚  Ã‚  Ã‚  Ã‚  Jean Passepartout, Fogg's paid servant. A strange fellow who had held many different jobs, such as fireman and gymnast.   Ã‚  Ã‚  Ã‚  Ã‚  Detective Fix, an English detective who followed Fogg around the world because he suspected that Mr. Fogg was a bank robber.   Ã‚  Ã‚  Ã‚  Ã‚  Aouda, a Parsee woman who was saved from a Setee by Fogg and Passepartout.   Ã‚  Ã‚  Ã‚  Ã‚  The antagonist of the novel was time, Mr. Fogg was pressured to arrive back in London within 80 days or otherwise lose his fortune.   Ã‚  Ã‚  Ã‚  Ã‚  My favorite character in the novel is Passepartout. Passepartout was an innocent Frenchman that just after being hired as Mr. Fogg's servant was told to pack for a trip around the world. Throughout the entire novel the reader is informed of all the peculiar habits of Fogg that Passepartout had to support.   Ã‚  Ã‚  Ã‚  Ã‚  My least favorite character is Fix the detective. He followed Fogg around the globe, he missed arresting him in India and Hong Kong through incompetence, and as soon as they arrived back in London, he did arrest Fogg but erroneously.   Ã‚  Ã‚  Ã‚  Ã‚  The main conflict of the novel was time. Time caused a lot of pressure on Fogg; he had to get back to London on time or he would lose the money he wagered. Mr.Fogg and Passepartout were confronted many times with the problem of lost time; when time was lost extra effort and work had to be put in so as to make up for the lost time. The incident that made me happy was when the real bank thief was caught and Fogg was let out of jail with exactly enough time left to arrive in London on time.   Ã‚  Ã‚  Ã‚  Ã‚  The one part that I would change is when Passepartout and Fogg are separated on India and then they meet up again coincidentally in Japan. I know that this is science fiction, fiction being the important word but still it is to something that is almost impossible to happen in real life.   Ã‚  Ã‚  Ã‚  Ã‚  While Fogg and Passepartout were in the India jungle, they saw a woman, Aouda, who was going to be burned alive as a sacrifice. Fogg decided to attempt to save her.

Original Writing Essay

As she lay there silently on her back, staring deeply into the intricate yet excruciatingly dull pattern on the textured ceiling- as if it were a piece of fine, overpriced artwork, she let her thought processes wander over exhausted terrain. She thought of life, of death, of love, of hate, of god†¦ and everything along the way. What was it all for? She began to scribble a few notes down on a piece of paper in front of her. Her mind began to flutter from one feeling to the next. â€Å"I’m reading all the time of hate and anger and frustration. I’m hearing nothing but the pain of others. I see the agony of all around me. And I have felt it, breathed it, been engulfed by it. I understand the need to vent, to get it all out. But I realise now that I can no longer accept it. Blood is on the minds of millions of innocent children, searching for an answer to this emptiness that harbours our death wish. We hold, in our hand, the power to steal†¦ but nothing is taken without payment. Give and take, live and let live. No harm done, no penalty. Even the most gentle of beings get judged by the monster. This is no dragon, no giant; this is a group, a society, a network. This monster is sacrificing the happiness of the innocent for suicide. This monster is killing off what may be our last chance. Children beaten down and left to bleed and to cry, they are screaming but no one cares, no one sees them. They are irrelevant, theses children are†¦ they are the children of you and yours and people you know. They are outcasts these children are. They are banned from beliefs of any sort of rebellion or belief in other gods. But these children need no god. These children worship themselves. They are good and are portrayed as evil, yet they are shunned and thrown away. Put on display for window shoppers to point and stare and mock. These children are not different, they are not unique. The children are minions banned together to have their freedom. They are slaves to the system. Their innocence is overlooked but ignorant bystanders and administrators. These children are against everything, against god, against the devil, against you, against me. They refuse to worship the nine inch nails of your so called â€Å"Christ†. You will never win! The children will persevere. The children will run free. You will die someday. They will to. They know that in the end we are all alone and you’ve spent your lives convinced that there is always someone looking out for you and your heretic children. These children know better than you. These children know fate. They know yours and you can sense it. They can smell the fear in your shattered voice. They can smell failure. The innocent children have a blood lust and a hit list†¦ I guess this means you will die. Too bad we couldn’t save you from the innocent children†¦ they killed us too. We are locked inside our minds and we are rotting here now† ‘Everything dies’ she thought, but she still hadn’t figured out how to truly live yet. Would her life come to an end before she even knew the answers to all of her questions? It seemed meaningless. Everything seemed that way lately. Her life had become a painful cycle of the same boring events, day after everlasting day. Her friends had begun to slowly detach themselves from her, and it made her question herself. She’d been gone for so long when she moved away, and her world felt wonderful when she had returned to her home, and the people she had taken advantage of before. They’d all seemed glad to see her, and she’d never felt so important. She fell back into her circle of friends and remembered all that she had walked away from. She was happy again, and that was good. One day, it was like the world had shifted suddenly and everything changed. People stopped talking to her. They no longer came by at all odd hours of the night bearing gifts and happy drug-induced smiles. Distancing them. Maybe they all finally came to the conclusion that they hadn’t been missing much after all. People tend to romanticize things to a definite fault, and when they realize they’ve set themselves up for disappointment, they don’t always realize that they themselves are not the only ones being affected by their great epiphany. They sometimes forget the person in the middle of it all, maybe even unintentionally, but without even thinking twice†¦ She asked herself what she possibly could have done to turn them away so suddenly. Was it just her character in general? Were some mindless beings getting rushes of power by spreading dirty lies about her as their new form of narrow-minded offence? Were they sick of her already? The fact that she found herself with so few people left to talk to wasn’t what bothered her. It was the fact that she was entirely oblivious to the cause of all of this landfill that made her question herself over and over again. The more she thought about it, the wider the possibility grew that they had never really enjoyed her company in the first place; it was all a terrible charade. She hated that she could be that person that people associated themselves with for mere lack of anything at all better to do. Was she that person that they all talked about in her absence, like she had seen them do to others in times passed? Did they avoid her when they saw her in the streets? Were they all ‘two-faced’ after all? Again, her reasoning began to shift. She wanted no part in any kind of comradeship with a person too shallow to tell her to ‘go away’ in person. She felt, she knew she was better off by herself. Somehow she felt more at ease in her own company anymore. She’d learned a lot about people in the years prior, and it sickened her to think about what humanity has come down to, how meaningless people have become. She honestly didn’t mind not having friends. Of course friends are wonderful to have, but she had found that she became more herself everyday she spent alone, and she liked that. She had come to the abrupt realization long ago that people really aren’t worth much anymore; definitely not worth wasting your days trying to change or analyze, or even hold a civil open conversation with, for that matter. And again, it all comes back around to the irrelevance of everything. Why had she just wasted her time thinking about these people that she doesn’t even like to surround herself with anymore? Since she’d returned, everything had changed so dramatically. Her friends were not the same people they had been three years ago, and they never would be again. She knew she could do nothing, and had accepted this fact, but it lingered painfully in the back of the bedlam of a mind she possessed. She wished for simpler times. She began to let her mind jump to other things. She’d tired herself of pondering anything even remotely related her connections with other people, and had come to the conclusion that she was indifferent on the matter. She really couldn’t bring herself to care much anymore. If someone desired to speak with her, they’d approach her, and she would listen, but making any sort of an effort to please another person seemed ridiculous to her – Meaningless. The past three hours had been meaningless, and so were the thoughts she had spent that time thinking. And now, so were the people that had provoked these very thoughts.